Objective of marketing

When a firm, in order to advertise themselves directly connects to the consumers or the potential through calls, text messages, emails, chat messengers on websites, print and social media etc. The primary objective of marketing is to create profit maximization through more transactions and creating a brand.

Relationship marketing

It is a form of a marketing where the product or service is crafted in accordance of the consumer’s needs. The firm travels with the customer or a professional who uses their product very rigorously to check what are the factors that is needed in shaping of the product in need of people. This form of marketing is not just transaction based but it is based on building a relationship and the firm’.

Direct Marketing

It is the procedure of communication from a firm to a customer/potential customer regarding their products and services through all available media to make a customer buy the product.

Through Direct Marketing a firm can share single messages with a customer through all the available media that is there, which results in an integrated and unique marketing plan for each of their customers.