Assessment 1 Learning Outcomes addressed:

On successful completion of this course, the student will be able to:

2. Analyse and discuss a number of critical issues and constraints facing the local and international hospitality industry;

3. Analyse and appraise contemporary management strategies for the strategic operation of the hospitality industry


Assessment 1: With the use of specific examples, examine in detail how any 2 of the following PESTE factors are impacting on the growth of the Hospitality Industry in any ONE country of your choice. For EACH of the 2 factors discussed, suggest 2 suitable strategies to deal with the identified challenges

1. Political/ Safety and Security Factors

2. Economic factors

3. Socio/cultural factors

4. Technological factors

5. Environmental/Ecological factors

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